A little about us

Glow Virtual Assistants is an award winning and forward-thinking agency of skilled and qualified Virtual Assistants, specialising in supporting entrepreneurs and businesses to succeed, grow and shine!

We’ve been Glow Virtual Assistants since 2017, however, we’ve actually been sharing our experience since 2013 (trading as Serena Fordham’s PA Services).

Operating mainly in Norfolk, Suffolk, Cambridgeshire and surrounding areas, we have a team of dedicated employees; offering their expertise, experience, and knowledge, of business admin, marketing, finance, writing, events management, project management and property management.

Read more about the services we offer here!

Meet the team

Find out who’s who at Glow Virtual Assistants…

Serena Fordham – CEO & Founder

Glow VA

Serena Fordham is an expert Business Strategist, Growth/Development and Empowerment Mentor to Female Entrepreneurs; as well as a best selling Author, Speaker, Entrepreneur and successful multiple Business Owner.

In Norfolk, where she was born and bred, she founded Glow Virtual Assistants and is known for being an “Admin Superwoman”, but most prominently for inspiring and empowering women of all backgrounds locally, nationally and internationally.



At Glow Virtual Assistants we now employ Consultants worldwide to help manage and develop the business.

Our Consultants are all experienced and dedicated to the delivery of first class service, whatever the task they are performing.

Using Consultants enables us to be reactive and to meet the demands of modern business.

If you’d like to become a Glow Virtual Assistants Consultant, you can find more information here.